I know 2026 is a big political year. That’s why I am proposing that next year, local newsrooms put out mandates that newscast producers can no longer run national political packages “as is” in ...
Hosted on MSN
Local TV Is Finally Ready To Go Programmatic
After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
In most years, a graph of annual local TV ad spending is about as predictable as an electrocardiogram of a reasonably healthy patient in a doctor’s office. Revenue spikes upwards on even-numbered ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results