I know 2026 is a big political year. That’s why I am proposing that next year, local newsrooms put out mandates that newscast producers can no longer run national political packages “as is” in ...
After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
In most years, a graph of annual local TV ad spending is about as predictable as an electrocardiogram of a reasonably healthy patient in a doctor’s office. Revenue spikes upwards on even-numbered ...