Fanatics, the Michael Rubin-led company at the heart of the sports commerce, collectibles, gaming and events space, is pushing into a lucrative new line of business: Sports advertising. The company on ...

Genius Sports Ltd. (NYSE:GENI) is one of the best multibagger penny stocks to invest in. On March 27, Benchmark reiterated a ...

The French advertising giant will acquire the marketing agency to expand its sports business.

Ontario Senator Marty Deacon has reintroduced legislation that would create national guidelines for advertising sports betting, an effort that previously prompted concerns from the legal gambling ...

2026 will be a massive year in sports, and the race is on for advertisers to reach sports viewers. There’s no shortage of sports programming options, with everything from major global tentpole events ...

New York, NY, Oct. 30, 2025 (GLOBE NEWSWIRE) -- The new ABX Sports Impact Index ™ was introduced at the recent ANA Masters of Marketing Conference. The single-score Index, with 14 individual KPIs, ...

Canadian government documents show that the issue predates both the decriminalization of single-game sports betting and the launch of a competitive iGaming market in Ontario. Canada is again having a ...

Genius Sports (NYSE:GENI) jumped in Wednesday trading after the sports data company announced a strategic partnership with marketing agency PMG to drive innovation in sports advertising. The ...

The WPP-owned advertising firm had committed to doubling the amount of money it allocates to women's sports earlier this year. By Alex Weprin Senior Editor Advertisers have bought in to women’s sports ...

Integration partners now span agencies, broadcasters, SSPs, and demand platforms, including its founding agency partner Publicis Sports as well as DIRECTV Advertising, Equativ, FreeWheel, Index ...