The ad giant has encouraged its workforce to embrace AI tools and is investing in training to ensure workers understand their ...

Are generative artificial intelligence systems such as ChatGPT truly creative? A research team led by Professor Karim Jerbi ...

Launched at the start of Fall quarter 2024, the University of California, Santa Cruz created a first-of-its-kind interdisciplinary major in the Arts Division. Creative Technologies is situated at the ...

NEW YORK--(BUSINESS WIRE)--Smartly, the leading AI-powered adtech company, has been recognized as a leader in The Forrester Wave™: Creative Advertising Technologies, Q4 2024. According to the ...

Creative is one of the biggest levers for performance, but the cultural clash between creative and media teams result in marketers underutilizing this approach. On this week’s podcast, we highlight ...

Niraj Ruparel, Creative Tech Lead, WPP India & WPP Media, notes that CES today is about the convergence of intelligence, ...

Artificial intelligence is no longer confined to tech labs or sci-fi novels. Increasingly, it's finding its way into the realms of art, filmmaking, and—perhaps most intriguingly—music production. Some ...

Forbes contributors publish independent expert analyses and insights. Technology journalist specializing in audio, computing and Apple Macs. Creative Technology has unveiled its new Sound Blaster GS5, ...